The Key To Finding New Business
We created OppGen with one goal in mind- Helping small and medium B2B businesses generate more revenue through greater sales.
About Us
OppGen takes the right combination of strategy, professional sales outreach and persistence to take your prospect from interest to opportunity to close.
The OppGen preparation involves multiple meetings with our whole team – our President, Senior Sales Manager, Campaign Architect, Researcher/Copywriter, Data Specialist, and last but certainly not least, your assigned Sales Rep.
These meetings and a lot of homework on our end results in pages of background information, detailed targeting criteria, an extensive positioning statement, and a complete selling playbook.
Our sales team will use this information to build sufficient expertise in your offers to make an excellent first impression on your key prospects and every impression after that.
The role of a LeadGen company in managing your pipeline is simple to explain – NONE. Their “close” is setting up the first meeting, whether qualified or not, and that’s it.
Your OppGen sales team has many years of experience clearing the obstacles and persistently guiding opportunities towards closed deals. The value of your pipeline depends on doing the hard work to keep things flowing.
While there are many differences between the OppGen approach and the typical LeadGen approach, the most obvious is where you get involved with prospects in your sales funnel.
Lead generation services are a one-and-done meeting setting offering. This means that any leads scheduled to talk to you are at Step 1 of the sales process.